Paula Williams Madison, chairman and CEO of Madison Media Management LLC, a Los Angeles based media consultancy company with global reach, will be honored with the inaugural EWP/AARP Real Possibilities Visionary Award by East West Players at the Golden Anniversary Visionary Awards Dinner and Silent Auction on Monday, April 20, 2015.

In 2011, Madison retired from NBCUniversal, where she had been Executive Vice President of Diversity as well as a Vice President of the General Electric Company (GE), then the parent company of NBCU. During her 22 years with NBCU, she held a number of successful leadership roles, including President and General Manager of NBC4 Los Angeles, Los Angeles Regional General Manager for NBCU’s Telemundo TV stations and Vice President and News Director of NBC4 New York.

Her career as a journalist led to a 1996 Peabody Award for NBC4 New York’s investigation, “A License to Kill.” Madison’s continued dedication to quality journalism helped NBC4 Los Angeles earn numerous Emmy, Golden Mike and Regional Edward R. Murrow Awards.

Madison is the executive producer and subject of Finding Samuel Lowe: From Harlem to China, a compelling documentary that chronicles her journey to her maternal grandfather’s homeland in China and the reconnection of her family with his 300 descendants. HarperCollins will publish a memoir on the journey, Finding Samuel Lowe China, Jamaica, Harlem in April 2015.

View trailer of Finding Samuel Lowe: From Harlem to China

“I am deeply humbled that the East West Players and AARP would honor me with their Visionary Award. A few years ago, I retired from the corporate world and focused on bridging a gap to connect with my grandfather’s descendants in China after an almost 100-year separation. This award truly recognizes and celebrates this recent chapter in my life’s story. It characterizes what we Hakka Chinese people say in our Hakka dialect, “Chee Gah Ngin” or “Many Places, One People.”

East West Players’ Golden Anniversary Visionary Awards Dinner and Silent Auction will be held on Monday, April 20, 2015 at the Hilton Universal City, 555 Universal Hollywood Drive, Universal City, CA 91608. The VIP Reception for table sponsors will begin at 5pm. No-host reception and silent auction will start at 6pm. The dinner and awards program will start at 7pm. Individual tickets are $200- $1,500. Full table sponsorship packages are also available. For more information on East West Players’ Golden Anniversary Visionary Awards Dinner and Silent Auction, please contact East West Players at (213) 625-7000 or Development Manager Monika Ramnath at mramnath